The Basics
What does GigPost actually do?
GigPost is an automatic social media posting platform built for small venues that don't have time to post about their own events. You text us what's happening at our GigPost SMS line, or you log into your portal and type it in. We design the post — image, caption, formatting — and publish it to your Facebook (and Instagram, if connected) on the days you've chosen. That's it.
Who is GigPost for?
Small venues that know they should be more active on social media but don't have the time — bars, restaurants, breweries, taverns, clubs, music venues. If your social presence is inconsistent because posting always falls to the bottom of the list, that's exactly the problem we solve.
Who built GigPost?
Three Connecticut musicians who've spent years booking and playing the same kinds of venues we now serve. Barry O'Doherty (CEO, plays in Driving Route 9), Becca O'Doherty (Customer Success, plays in Driving Route 9), and Michael Cleary (Sales, fronted The Michael Cleary Band). We built GigPost because we've stood at the bar talking to owners about why their FB page hasn't posted in three weeks.
How is GigPost different from hiring a social media agency?
Three things. We're built specifically for the venue + entertainment side of hospitality, we charge a fraction of what agencies charge, and we don't disappear after onboarding. Agencies tend to write the same content for a dentist that they write for a bar. We come from the world we're posting about — the difference shows up in every post.
How It Works
How do I get my events to GigPost?
Two ways. Some venues use our text-to-post line — one text creates one scheduled post, useful when something gets booked last-minute and you just want it out the door. Otherwise, you log into your portal and schedule multiple posts at once from one place. Both work; pick whichever fits the moment.
Is there an app?
Yes — you can install GigPost to your phone's home screen with one tap, same as a regular app. It works exactly the same as the web version at mygigpost.com, just with quicker access. Installing it is optional.
How do I install the GigPost app on my phone?
On iPhone, open mygigpost.com/portal in Safari, tap the Share button, then "Add to Home Screen." On Android, open it in Chrome, tap the three-dot menu, then "Install app." Either way, GigPost will live on your home screen and open like any other app. You don't have to install it — the website does everything the app does — but it's faster to launch this way.
Will the posts look generic — like every other GigPost venue?
The layout is consistent (that's intentional — it builds brand recognition over time), but the imagery, copy, and event details are all venue-specific. After a few weeks, your followers will recognize your posts at a glance. That consistency is the brand. Different venues post different things, in their own voice, with their own bands and specials — but each venue's posts stay visually unified.
Can I use my own photos?
Yes. You can upload band photos, food photos, venue interior shots — anything you have — and they get used in the design. If you don't have a photo for a specific event, we generate one that fits the vibe. Most venues use a mix.
What if my event isn't a band — just a happy hour or trivia night?
Same system. The design flexes — the band-name slot becomes the event name ("HAPPY HOUR" or "TRIVIA TUESDAY"), the genre tag becomes the special ("$8 MARGARITAS" or "PRIZES + DRINK SPECIALS"), the rest stays the same. We've built the template to work for live music, food and drink specials, recurring weeklies, and one-off events.
How often will GigPost post to my page?
You decide. Most venues run 2–4 posts per week — usually a "this weekend" announcement and a day-of-show reminder. You set how many days before each event we post, and we follow that schedule. You can change it any time in the portal.
What about Instagram?
Every Facebook post can cross-post to Instagram automatically. One event → one design → both platforms at once. You link your Instagram to your Facebook Page during onboarding and it just works after that.
Common Concerns
Who's actually writing the posts — is this just AI?
We use AI tools for efficiency (the same way a writer uses spell-check), but every venue's voice and details come from us getting to know you at onboarding. The first thing we do is sit down and understand what makes your place unique. Nothing goes live that doesn't feel right for your venue.
What if I don't like what you post?
You're in control. Nothing goes live without your approval until you're comfortable with the process. Once you trust what we're doing, we can move to a "post and review" model where we handle it and you just check in after — but we move at your pace. Your venue, your reputation, your call.
What's my out if it's not working?
Month-to-month, no long-term contract. If GigPost isn't doing what you need, tell us and we're done — no drama. That said, social media usually takes a couple of months to gain traction, so we ask for a fair shot. The door's never locked.
Will my followers know it's automated?
Mostly no. Single-event posts (a band on Saturday, a happy hour Tuesday) come from your page with no GigPost branding — they look exactly like a post you made yourself. The weekly and monthly lineup graphics (the recap posts that show the whole week of entertainment at a glance) carry a small "Powered by GigPost" mark and a line in the caption. That's intentional: those posts are the ones we want venues to discover us through.
Can you guarantee more customers will show up?
No, and we'd be wary of anyone who does. What we can guarantee: your social presence will be consistent, professional, and venue-specific — which is the baseline that makes "real people seeing your shows" possible. Without consistent posting, you're invisible. Consistent posting is necessary but not sufficient — what GigPost does is fix the necessary part.
Signup & Logistics
How much does it cost?
How do I sign up?
Click the Sign Up button at the top of the page — you can get started in a few minutes. If you'd rather ask questions first, give us a call, email us, or use the
contact form below.
How long does onboarding take?
About a 30-minute call. We set up your portal for you, walk you through how to use it, and dial in your venue's voice and posting themes together. After that, you're running.
What if I want to change a post or cancel one?
Before a post goes live, you can edit or cancel it directly in the portal, or text us to handle it. If a post has already gone out, you'll need to delete it from your Facebook or Instagram page manually — but GigPost can also push an UPDATE post to your followers letting them know the event has changed or been cancelled. We've got an "update" path built into the system for exactly this.
Do you offer multi-venue discounts?
Talk to us about a promo code if you have multiple establishments — we'll work something out.
What happens to my Facebook page access if I cancel?
Nothing. You connect your Facebook Page to GigPost through Meta's official OAuth — we never see your password, and we don't own your page. If you cancel, we lose access to schedule posts; you keep everything we've already published and full control of your page.
Is GigPost reviewing my page's content or my followers' data?
Only what's required to schedule and verify posts. We're not data-mining your followers or building shadow profiles. Our
Privacy Policy spells out exactly what we access and what we don't.
